Sponsor
PARTNERSHIP PACKET FOR COFFEE AND CARS
WHO IS COFFEE AND CARS
Partner With Coffee & Cars Lubbock
More Than Sponsorship. Join the Coffee & Cars Business Community.
Coffee & Cars Lubbock is West Texas’ premier automotive event and the only monthly Cars & Coffee gathering in the region.
Since 2012, we’ve brought together thousands of automotive enthusiasts from across West Texas and Eastern New Mexico for a family-friendly morning of incredible vehicles, great coffee, local businesses, food trucks, and community.
When you become a sponsor, you’re doing more than placing your logo on a banner—you’re putting your brand in front of one of the region’s most passionate and engaged automotive audiences every single month.
Why Partner With Us?
Reach an Engaged Audience
Our attendees aren’t just spectators—they’re vehicle owners, business owners, families, and enthusiasts who actively support local businesses.
Your brand is showcased before, during, and after every event through social media, our website, event signage, and in-person interactions.
Consistent Monthly Exposure
Coffee & Cars isn’t a once-a-year event.
We meet every month, allowing your sponsorship to work throughout the entire year and creating repeated brand recognition with our audience.
Category Exclusivity
Select sponsorship levels include the opportunity for category exclusivity, giving your company the ability to become the only featured partner within its specific industry.
Examples may include:
Official Powersports PartnerOfficial Insurance PartnerOfficial Fence & Stain PartnerOfficial Automotive Detail PartnerOfficial Wrap Partner
Category exclusivity is subject to availability and sponsorship level.
Built on Community
Coffee & Cars has always been about bringing people together.
Our sponsors aren’t advertisers—they’re partners who help create an experience the entire community enjoys.
Together we’re building something much bigger than a car meet.
Why Businesses Sponsor Coffee & Cars
✔ Thousands of automotive enthusiasts annually
✔ Monthly exposure to a loyal local audience
✔ Family-friendly environment
✔ Strong social media reach
✔ Vendor opportunities
✔ Direct interaction with attendees
✔ Association with West Texas’ premier automotive event
Why Businesses Stay Involved
Coffee & Cars isn't just two hours on the first Saturday of the month. Our partners connect year-round through monthly networking lunches, a private partner group, collaborative marketing, referrals, and community events. We believe the strongest partnerships are built between events—not just during them.
Annual Partnership Opportunities
Whether you’re a local business looking to increase brand awareness or a national company wanting to connect with automotive enthusiasts, we offer sponsorship opportunities designed to fit a variety of goals and budgets.
From event sponsors and vendor partnerships to exclusive category sponsorships and custom marketing opportunities, we’ll help create a package that works for your business.
Let’s build something together.
Ready to Become a Partner?
We’d love to discuss how Coffee & Cars can help your business reach one of the most passionate automotive communities in West Texas.
Coffee & Cars By the Numbers
- Established: 2012
- Monthly Event
- West Texas’ Premier Automotive Event
- 2,000+ attendees
- 20,000+ social media followers
- 1,000,000+ social media impressions
- Hundreds of unique vehicles each month
- Attendees from across West Texas & Eastern New Mexico
- Food Trucks • Vendors • Family Friendly
Coffee & Cars Lubbock
presented by Hurricane Beach Car Wash
We’re proud to welcome Hurricane Beach Car Wash as the Official Presenting Partner of Coffee & Cars Lubbock.
As our premier annual partner, Hurricane Beach Car Wash plays an important role in helping us continue to grow the Coffee & Cars community and deliver one of West Texas’ largest monthly automotive gatherings.
PARTNERSHIP OPPORTUNITIES
PRESENTING PARTNER — $10,000/YEAR
Currently filled - Hurricane Beach Car Wash
Our highest-level partnership.
Your company becomes the Presenting Partner of Coffee & Cars Lubbock for 12 months, with naming recognition incorporated throughout the event and our marketing.
Coffee & Cars Lubbock presented by [YOUR COMPANY]
Includes:
- Presenting naming rights for 12 months
- "Presented by [Your Company]" incorporated into major event marketing
- Premier logo placement across event graphics and promotional materials
- Premier placement on Coffee & Cars website
- Premier placement on official Coffee & Cars merchandise
- Category exclusivity
- Premium branded flag/signage displayed at every event
- VIP vendor/display area
- VIP parking at Coffee & Cars events
- Weekly social media Story recognition
- Minimum of 2 dedicated social media highlights each month
- Tagging and recognition in event-related social content
- Dedicated company video overview
- Video pinned/highlighted on Coffee & Cars social media
- Recognition in applicable Coffee & Cars video content
- Logo on official Coffee & Cars event shirt
- One dedicated car show/event hosted in partnership with your business
- First opportunity to renew presenting rights for the following year
Maximum visibility. Maximum association with the Coffee & Cars brand.
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CATEGORY EXCLUSIVE HYPER PARTNER — $7,500/YEAR
Become the Official Partner of Coffee & Cars within your business category.
Only one Hyper Partner is accepted within each approved industry category.*
Includes:
- Category exclusivity
- "Official [Industry] Partner of Coffee & Cars Lubbock" designation
- Priority logo placement on event graphics and promotional materials
- Logo across social media, website, and applicable merchandise
- VIP vendor/display booth
- Branded flag displayed at every event
- Weekly social media Story recognition
- 2 dedicated social media highlights each month
- Tagging on applicable event posts
- Dedicated company video overview
- Video pinned/highlighted
- VIP parking at Coffee & Cars events
- One dedicated car show/event hosted in partnership with your business
Own your category and become the brand our community associates with your industry.
MUSCLE PARTNER — $5,000/YEAR
A high-visibility annual partnership designed for businesses wanting consistent exposure throughout the year.
Includes:
- Logo on event graphics and promotional materials
- Social media recognition
- Website recognition
- Logo on applicable merchandise
- VIP vendor/display booth
- Branded flag displayed at every event
- Weekly social media Story recognition
- 2 dedicated social media highlights each month
- Tagging on applicable posts
- Dedicated company video overview
- Video pinned/highlighted
- VIP parking at Coffee & Cars events
- Featured business highlight on our website
- Logo on the official Coffee & Cars event shirt
- One dedicated car show/event hosted in partnership with your business
SUPER PARTNER — $2,500/YEAR
Designed for local businesses that want recurring visibility and direct access to the Coffee & Cars community.
Includes:
- Branded flag displayed at events
- Standard vendor booth
- Weekly social media Story recognition
- 1 dedicated social media highlight each month
- Dedicated company video overview
- VIP parking at Coffee & Cars events
- Featured business highlight on our website
- Logo on the official Coffee & Cars event shirt
CLASSIC PARTNER — $1,000/YEAR
An accessible annual partnership for businesses wanting to support Coffee & Cars while building awareness with our audience.
Includes:
- Weekly social media Story recognition
- 1 dedicated social media highlight each month
- Featured business highlight on the Coffee & Cars website
- Recognition as an official Coffee & Cars partner
CUSTOM PARTNERSHIPS
Have something different in mind?
We’re always open to creative partnerships that make sense for your business and our community.
From giveaways and event activations to branded experiences, vehicle displays, exclusive categories, hosted car shows, and special promotions, we can build a custom partnership around your marketing goals.
READY TO BECOME A PARTNER?
Whether you’re a local business looking to increase brand awareness or a national company wanting to connect with automotive enthusiasts, we’d love to talk.
Coffee & Cars gives your business the opportunity to build meaningful recognition with an audience that shows up month after month, year after year.
